Fairmont Kea Lani

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Fairmont Kea Lani

We never share your info. View our Privacy Policy
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Fairmont Kea Lani

We never share your info. View our Privacy Policy
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
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Music Strategy
Music Curation

The Sound

Crafted with care, our playlists are designed to create a stunning atmosphere and invigorate your attendees, visitors or employees. Every playlist is distinct, constructed through the combination of behavioural science and music strategy for any space or environment. Indulge in the ideal blend of soundscapes that will awaken creativity, invigorate spirits and provide a sense of serenity all at once.

THE BRIEF

What you should know about the brand

Fairmont Kea Lani is a luxury resort in Maui, known for its commitment to providing an authentic, culturally immersive experience that reflects the Hawaiian spirit and welcomes an international audience.

01

Problem

Fairmont Kea Lani’s music setup was missing a key element: the essence of Hawaiian culture.

The existing music setup at Fairmont Kea Lani failed to capture the essence of Hawaii. The playlists lacked local authenticity, creating a disconnect between the lush, tranquil environment of the resort and the in-house auditory experience. This was particularly impactful in key areas like the dining spaces and poolside areas, where music is essential to creating a relaxing and culturally rich atmosphere. Guests and staff felt that the music didn’t resonate with the Hawaiian identity, leading to missed opportunities in enhancing guest satisfaction and brand alignment with local culture.

02

Solution

Altaura designed a musical experience that brings Hawaii’s culture into every corner of the resort.

Altaura’s approach began with an immersive site visit to Fairmont Kea Lani, where our team explored the resort’s unique ambiance and held stakeholder workshops to gather insights. We partnered with a Hawaiian culture manager to ensure the playlists included traditional Hawaiian sounds, incorporating ukulele melodies, slack-key guitar, and contemporary Hawaiian music to create a genuine sense of place. Each playlist was tailored to the resort's diverse spaces, from poolside relaxation areas to dining zones. Dayparted playlists ensured that the music transitions naturally throughout the day, supporting each area’s function and guest mood—from uplifting tunes during breakfast to laid-back melodies in the evening. Technological integration included user-friendly, centralised controls, allowing staff to adjust music seamlessly.

03

Result

Significant improvements in guest satisfaction, reduced wait times, and enhanced brand alignment with Hawaiian culture.

Since the rollout, Fairmont Kea Lani has seen notable results. Guest satisfaction increased significantly, as the authentic soundscape created a unique connection to Hawaiian culture, enhancing relaxation and enjoyment. Changes to breakfast service music led to a 20% increase in guest turnover, reducing wait times and optimising the dining experience. Staff morale also improved, with team members feeling more connected to the resort’s mission, noting the music positively impacts both guest interactions and their work environment. This initiative elevated the guest experience, reinforced Fairmont Kea Lani’s brand as culturally authentic, and set a new standard for atmosphere-focused hospitality.

Cameron Hall, F&B Director

"Altaura has transformed our atmosphere with authentic soundtracks that boost guest satisfaction and strengthen our brand identity. Their seamless playlists create a unique ambiance that our guests love."

Our Music Portfolio

Set the tone for
any occasion

Join our list of successful brands and businesses who are utilising our music concierge services to create amazing playlists and better ROI. Whether it's for a background soundtrack at your store, or to set the mood of an event or brand activation, our music curation services will help you make a perfect atmosphere.

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